Marketing & growth

SpyFu

SpyFu is a competitive-intelligence tool for SEO and PPC that surfaces the keywords, ad copy, and advertisers active in search, with an API for pulling that data programmatically.

Visit SpyFu →

How and why we use SpyFu at AI4NTP

Alec reached for SpyFu on Episode 004 when he needed a list of businesses already spending on ads. ChatGPT pointed him to the SpyFu API, he handed the key and docs to Codex, and Codex pulled the whole prospect list in about ten minutes. The point: a data source plus a coding agent replaced days of manual VA research.

SpyFu alternatives we've used live

Genuine substitutes for SpyFu that we've also run on stage:

SpyFu FAQ

How much does SpyFu cost?

Paid; subscription with API access (a paid account was required on the live).

What did AI4NTP use SpyFu for?

Alec Saluga used it in Episode 004 to pulling a list of current advertisers by keyword via its API, fed to Codex.

What are some SpyFu alternatives?

Tools we've also used live that can stand in for SpyFu: Apify, Apollo.io.

SpyFu at a glance

CategoryMarketing & growth
PricingPaid; subscription with API access (a paid account was required on the live).
Free tierNo
Used live inEpisode 004
Operator(s)Alec Saluga
Websitewww.spyfu.com

See how we used SpyFu live at AI4NTP

Episode 004 · Alec Saluga
Pulling a list of current advertisers by keyword via its API, fed to Codex.
Watch the recap →YouTube replay →

Want to get more out of SpyFu?

See tools like SpyFu set up live, step by step, on AI4NTP, or get hands-on help putting it to work.

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Last updated 2026-06-19